By
Michelle E. ShawThe Atlanta Journal-Constitution
When Stephen Bradshaw and his wife bought their Forsyth County home in April 2009, their only neighbors in the Estates at Old Atlanta subdivision were seven unsold homes and 64 vacant lots.
That didn’t bother Bradshaw. He loved his house, a spec home that sat unsold for more than a year before he came along.
“I got an almost $600,000 house in the mid $400s,” he said. “Besides, I figured they’d wait until the market turned around to finish building it out, and I was fine with that.”
That’s not quite what happened.
With the new home market showing faint signs of a rebound, at least in pockets such as Forsyth, builders are taking advantage of lower lot prices to resume work in stalled developments. But they’re not necessarily the same builders that started the work, and the homes they’re building may not be in the same size or price range.
At the Estates at Old Atlanta, for instance, Michigan-based Pulte Homes inherited building rights in a buyout and this year started putting up homes of no more than 3,200 square feet, priced at $270,000 to $330,000. The eight original homes had an average of 3,500 square feet and sold for $335,000 to $460,000.
“When we saw the starting price, that was a jaw dropper,” said Zerly Kemalov, who followed the Bradshaws into the neighborhood in May 2009. “I’d hoped the homes that were eventually built would be more comparable to ours.”
The story of the Estates at Old Atlanta reflects another twist in the fallout from the housing bust.
During the years of ever-rising home prices, few people thought twice when new lots were cleared or foundations poured down the street. The new homes were almost certain to be priced higher than those already there.
Now the equation is flipped in some cases. As the new home market comes back, builders’ offerings -- and prices -- are generally more modest. That means people who bought the first homes in subdivisions started at the height of the market may see less expensive homes going up around them.
Forsyth and North Fulton have seen much of the new activity. More than a half dozen builders are putting up homes as quickly as they can -- and selling them. Builders are acquiring lots by the dozen, some by purchase and others by partnership.
Atlanta-based Beazer Homes is partnering with a lender to finish six subdivisions across metro Atlanta, including one in Johns Creek. The company has built and closed two dozen homes in the Gates at Johns Creek since November, said Kevin Clark, a division president.
The subdivision was originally developed by McCar Homes in 2006, according to SmartNumbers, a Marietta-based real estate data company. Lots sold at an average price of $112,034 per lot and McCar’s average sale price was $394,776, SmartNumbers data shows. In 2008 the land was foreclosed and in mid-2009, United Community Bank sold 41 lots to D.R. Horton at an average price of $50,332. Texas-based Horton built several homes, with prices that started about $220,000.
Beazer’s homes are priced from $274,990 to $300,990, Clark said, even though some of its homes are larger than existing ones.
Other builders also are keen to capitalize on lowered prices for cleared lots, which enable them to avoid clearing costs. Often, streets and sewer lines are already in place.
“This is what we’re doing in many of our markets,” said Alicia MacPhee, Georgia division president for Pulte Group, whose brands include Pulte Homes, Del Webb and Centex. “Looking for land that is already developed.”
Pulte’s buyout of Centex Homes last year gave it the option to buy lots in the Estates at Old Atlanta. The company has built and closed nearly a dozen homes since mid-March.
SmartNumbers data and public records show Pulte has bought some 20 lots for about $1.3 million, or about $65,000 per lot. In 2007, 21 of the same sized lots sold for an average of $137,000 each, according to SmartNumbers.
Construction started in Estates at Old Atlanta in 2008. The first eight homes completed sat empty with pricetags of around $500,000.
After the Bradshaws and seven other families moved in -- paying well under the original asking prices -- the subdivision sat untouched for nearly nine more months before Pulte arrived.
MacPhee, the Pulte Georgia division president, said the company tries to compliment existing homes in such situations.
“We couldn’t build exactly what was there because it wasn’t our set of (building) plans,” she said. “But you do try to match what is already there as much as you can, but you can’t lose sight of the big picture, the consumer.”
The new pricing prompted Ramesh Vaithyam and his family to buy a Pulte home in the subdivision last month.
“It was a very good price for exactly what we wanted,” he said. “We got to pick our lot, our design and we wanted to be in this school district.”
Jim Johnson, one of the “original eight,” lives a couple of doors down from Vaithyam. He said he knew the risks of buying a home in an unfinished neighborhood, but he agrees with Bradshaw that the deal he got in 2009 was worth it.
“Is what they’re building (now) the worst that could have happened to us? No, certainly not” he said. “They could have put up townhouses . . . But they had to build something they could sell, and I guess this is it.”
The tale of Estates at Old AtlantaNovember 2007: First 23 lots purchased by Caliber Craft at Old Atlanta, LLC
2008: Eight homes built, with initial asking prices of about $500,000
March 2009 : Three completed homes and several lots deeded to Buckhead Community Bank
April 2009: First of the eight homes sold, at prices of $335,000 to $460,000
August 2009: Pulte Homes gains building rights through buyout of Centex Homes
Early 2010: Pulte begins building, at prices of $270,000 to $330,000
Source:
ajc.com